At SPC ServiceProfit Consulting we believe that the most important task of the top management of a company is to maintain a continuous process of creating and developing sustainable competitive advantages for the company or its business units. We have extensive experience supporting this process, working on the Strengths and Weaknesses of each client to identify and develop Opportunities and to combat Threats from competitors and the market in general.

The first phase in the definition of a strategy consists of defining missions, goals or objectives : what do we want to achieve? Where should we go? Then, a planning work is needed: what must we do to achieve these objectives? What are the steps we have to take? In what order? what timings? What resources will we use?

Using the analysis provided by the Business Research at SPC ServiceProfit Consulting we help companies develop their own road map that tells them what to do and how they can achieve it.

However, at SPC ServiceProfit Consulting we also believe that companies are known by the initiatives they implement and not just by the strategies they draw on a paper. That is why our strategy projects always maintain an ongoing focus on the client and the actual ability to implement of our client.

Formulating a strategy can be developed in the form of different types of projects we work on regularly:

A strategic plan must be based on a strong knowledge of the current situation of the company, its capabilities and the competitive situation and environment.

Based on these principles and after a thorough assessment of the real alternatives available, we help defining business objectives and designing a specific plan to achieve them. This involves defining the field where to compete and a competitive value proposition : target customers segments, product/ service offered, distribution channels, infrastructure and organization.

At SPC ServiceProfit Consulting we help organizing all internal knowledge and suggest new ways and creative and innovative solutions based on our deep knowledge of the reality of the industries and businesses with whom we have collaborated.

Building an effective link with customers is key to improving business performance, and this linkage is achieved not only with functional elements (increasingly difficult to achieve differentiation), but with a strong emotional component. Customer Experience is the tool that allows us to turn this emotional component into real improvement projects.

At SPC ServiceProfit Consulting we conduct a rigorous analysis of the Customer Experience, we go "under the skin” of customers, understanding their perspective using tools such as mystery shopping, simulations and recordings. This allows us to produce improvement plans that prioritize those needs really important to customers, plans that can be implemented later on and plans that can be measured with precise criteria.

Throughout the years, we have developed extensive experience in the design of the negotiating strategy of alliances, mergers and acquisitions, signing of contracts and agreements, legal disputes, etc.. We work closely with senior management teams and other advisors (legal, financial, etc..) to generate and evaluate alternative scenarios, to design courses of action and anticipate reactions from opposing parties.

One of the areas where we have developed a greater number of strategic projects is in the planning of the entry into new markets or launching new products. Identification and selection of target customers, defining the attributes of the product / service, identifying the key competitive aspects of each market and identifying and assessing threats and opportunities, assessment of investments and resources needed to successfully undertake the entry or launching, and detailed financial forecasts, are key to develop a complete business plan that should guide such initiatives.

Another area of expertise of SPC ServiceProfit Consulting is the design of plans to optimize critical operations of the company, specially commercial and customer relationship processes, which are by nature closely linked to the achievement of competitive advantages. Through a proven methodology, we are able to quickly identify inefficiencies in these processes, and subsequently propose a redesign and/or small improvements that make a rapid improvements in efficiency in the very short term (Quick Wins).